How To Get The Most From Personalised Advent Calendars
Redbows has developed a strand brand and reputation for sweets and chocolates over the last five years. In particular the Christmas Chocolates collection on our Promotional Sweets Store is one of the most heavily bookmarked.
The run up to Christmas always see demand for Personalised Advent Calendars shoot through the roof. Advent Calendars are a wonderful way to promote your brand and bring a smile to your clients, suppliers, employees and other stakeholders. So what are the choices when it come to Personalised Advent Calendars?
The biggest choice is between a fully and a part personalised advent calendar. Part personalised advent calendars have an imprint area within an overall standard template design where your logo and message can be printed. It is an overprint function onto the flat packed cards before they are assembled and have their chocolate trays inserted.
Fully personalised advent calendars provide you and/or your creative design team with a completely blank canvas. Your design becomes the complete advent calendar. The process is one where we provide you with a template (Adobe Illustrator .AI file) as per our artwork guidelines, and your designer can then incorporate your image and design into this. The file is sent to us, we verify it for use and off to the printers it goes. The rest of the process is the same as a part personalised advent calendar – card assembly, tray insertion, packing and palletising.
The second difference between the advent calendars is that fully personalised advent calendars can have messages imprinted behind the doors of each individual chocolate. This is not as tricky as it sounds as each message is incorporated into the design and involves simply a second side print run. The key to using this particular feature is to make sure that your message or design will be visibly enough. What looks fantastic on a PC screen is going to be reduced down to a small thumbnail say about 1-1.5cm wide.
The chocolates used for personalised advent calendars are the key to their success as well. At Redbows our promotional advent calendars can be supplied with the highest quality UK or Belgian made chocolates. Both are delicious and help to ensure our reputation for the best UK promotional and personalised advent calendars.
Posted in Promotional Chocolates
